Authentic is to offer small businesses, with multiple locations across different states, the ability to purchase and manage policies all in one online platform. Based in New York and Ohio, Authentic is a tech-enabled ‘captive-in-a-box’ insurance platform. The company partners with vertical software, associations, franchisors and other small business affinity groups. This is the first time an online insurance provider has given customers this ‘one-stop-shop’ experience for multi-state policies, according to Authentic. Authentic CEO Cole Riccardi comments: "Our core mission is to develop insurance programmes tailored to small businesses, enriching and simplifying their insurance journey.” He adds: "Our multi-location capability is a massive leap forward in modernising insurance for small businesses.”