Marsh McLennan Agency (MMA), a subsidiary of Marsh, adopts risk analytics from ZestyAI to enhance risk assessments for high-net-worth clients with catastrophe-prone properties. The MMA Private Client Services team is utilising three solutions from the risk and decision intelligence platform, Z-FIRE, Roof Age and Z-PROPERTY, to evaluate wildfire risk by analysing detailed property data, loss history and high-resolution aerial imagery. The strategic deployment allows the team to offer more precise, customised insurance and risk management solutions for high-value homes. ZestyAI works closely with regulators to ensure transparency and validation, with its portfolio of models securing more than 80 approvals from regulators across the United States. Robert Pritula, senior vice president and national placement and solutions leader of MMA’s Private Client Services division, says: “Safeguarding the lifestyles and legacies of our clients requires a forward-looking approach to risk. We are always looking for new ways to leverage cutting-edge technologies that will allow us to offer clients tailored and effective solutions to mitigate the threats facing their most valuable assets, including their homes.” Attila Toth, founder and CEO of ZestyAI, adds: “MMA has built its reputation on exceptional client service and proactive risk management. With granular risk analytics backed by industry standards and proven accuracy, they are leading the way in how high-value portfolios can be protected with confidence.”
