Generali, through its UK branch, announces the launch of primary cyber insurance for its Independent Financial Advisor (IFA) clients. The new product is developed and managed by Generali Global Corporate & Commercial (GC&C) UK, reinforcing its commitment to the UK market. This offering provides indemnity for cyber exposures for IFAs and complements Generali UK’s existing professional indemnity (PI) commitments. In addition to the insurance coverage, Generali’s UK IFA clients benefit from in-house claims expertise designed to support their financial lines requirements. Luke Harris, product head PI and tech E&O at Generali UK, comments: “The landscape for IFAs is becoming increasingly complex. Having listened to our broker partners and clients, Generali believes we are uniquely positioned within the IFA market to provide solutions to their concerns. Importantly, our proactive in-house claims expertise will enable clients to benefit from this new innovation and offer clarity when they need it most”. Jeremy Cottle, head of financial lines at Generali UK, adds: “We are excited to launch this complementary product and believe that this coupled with our affirmative AI solution will continue to differentiate Generali UK from other IFA insurers”.
