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Generic business image for news article Image: VCIA

16 January 2025
US
Reporter Diana Bui

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VCIA unveils new brand and website

The Vermont Captive Insurance Association (VCIA) has launched a rebrand featuring an updated logo, tagline and website, as it celebrates its 40th anniversary this year.

The tagline — ‘Captive Excellence Starts Here’ — highlights VCIA's commitment to fostering professional growth and collaboration within the captive insurance sector.

The association says the future-focused logo signals an innovative ethos akin to the evolving and expanding captive industry.

Meanwhile, the launch of a new website aims to serve as a comprehensive resource hub for members and industry professionals.

Key features include a captive media library offering insights on industry trends and emerging risks. It also hosts ‘Captives 101’ — a comprehensive resource for newcomers seeking to understand the fundamentals of captive insurance.

In addition, an interactive directory connects users with service providers and industry partners, enhancing collaboration across the sector.

Later this year, an AI-driven knowledge assistant will be introduced, enabling professionals to access support for learning and innovation.

VCIA CEO Kevin Mead says: "Our new digital platform represents a significant investment in our members' success. By providing cutting-edge tools and resources, we are ensuring that Vermont remains at the forefront of captive insurance excellence."

VCIA board chair Gail Newman adds: “This brand and website launch is a sign of things to come. More innovative and relevant strategic initiatives are planned for 2025, providing substantial value, insight, and support for organisations to enhance their day-to-day captive operations.”

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